September 09, 2010

5 Tips to succor You Market When You mediate You're Too Busy




What if you've taken the time to effect a marketing thought but now you're so busy servicing your novel clients that you're having a hard time keeping on track with your idea?



Is it okay to situation the idea aside for awhile? After all you've got enough business to retain you busy. And, you're not clear you could handle additional clients just now anyway.



While marketing may not seem like a valuable activity when your business is going gang-busters, it's only a matter of time before your lack of marketing starts to impact your business. 



Staying on top of your marketing thought, even when you're busy, ensures you always have a pipeline fleshy of prospects and clients into your business.



While you may be busy honest now, if you end marketing for the next three months, you may collect yourself high and dry when it comes to clients, because you've stopped the coast.



As an independent professional myself, I can totally portray to being too busy to market. It seems the days are never long enough to come by everything on my to-do list done.  But as a marketing professional I know I can't afford to NOT accept my marketing done.



So what's a busy gal (or guy) to do?!?



Here are 5 suggestions ─ these are things I do and recommend to all my clients in my 10stepmarketing System. 



(1) If you haven't already, accomplish a marketing calendar. Schedule all of your marketing activities in the calendar according to how frequently you planned to do them in your marketing idea.



If you planned to do something monthly, enter it on the calendar once each month. Weekly? Enter it four times per month. Do this for every planned activity.



(2) Hang your marketing calendar over your desk on a bulletin board or on the wall. manufacture a habit of looking at it every morning. This diagram you won't have the jam of "out of spot out of mind."



I can't narrate you how many clients I've had whose marketing plans have ended up in a file folder in a drawer. You're certainly NOT going to grow your business that procedure!



(3) Try incorporating your marketing activities into your weekly and daily to-do list.  Enter the activities as to-do tasks in your calendar or PDA unprejudiced like all your appointments and other business activities.



I do this with all my marketing activities. I employ Microsoft Outlook and a Pocket PC and it's the only arrangement I know I'll retain myself on track. If something's on my calendar, I treat it like any other meeting or appointment and I do it.



For example, every Wednesday, a shrimp seek pops up to remind me to write my weekly ezine. If that didn't happen I'd either be writing it on Monday's at midnight, or it wouldn't find done.



(4) recall one day per month to review your marketing calendar in detail and to inspect three months ahead. What's coming up that you need to prepare for now? What do you need to transfer into your to-do list or PDA to beget obvious you don't forget to do it?



I usually do this at the extinguish of the month when I'm doing all my month-end work ─ things like running sales reports, doing billing, and updating my marketing tracking reports.



originate it a habit to review your marketing at the same time you do these tasks. After a few months you won't even have to deem about it anymore, it'll become a habit.



(5) deem hiring an assistant or wait on person to befriend. If they can lift some of the tasks off your plate that really don't require your expertise, it will free you up to focus on what I call "revenue producing activities."



These are things like working with clients, creating products and services and marketing. I couldn't acquire the dissimilarity it made when I hired some relieve.



I didn't reflect I could afford it, but now I don't watch how I lasted so long without succor!



When you regain a procedure to obtain serve on track with your marketing and you do it on regular basis, it really does become a piece of the diagram you do business.



Suddenly it doesn't seem like marketing anymore. It's impartial what you do to race your business. That's when it becomes effortless.



And, that's when you know your business will be continue to be busy and beneficial for the long-haul.



(C) Copyright 2005 Debbie LaChusa

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